Our Story

An amazingly large number (60%) of the people are still using a manual toothbrush and are afraid of using an electric powered toothbrush. They are not aware of the benefits that a power toothbrush can deliver, it allows more strokes in 2 minutes than a manual brush in a month. Power toothbrush users are 5X more likely to have brushed their teeth twice a day, as recommended by the dental professional; this is where we come in.

To solve all the above-stated problems, we have scientifically designed a Sonic power toothbrush with vibrations up to 34,000/minute. “Embrace Total Tooth ” having bristles on 3-sides that gently embrace the inside, outside and top surfaces of the teeth for triple action, self-adjusting to the width of the incisor or molar teeth, with even pressure throughout the brushing process, 360 pivoting action for self-aligning to the curves of the jaw, flossing action of the interdental spaces from both sides of the teeth, deep reach to the upper and lower molars while brushing smoothly and evenly from one end of the jaw to the other leaving no unbrushed zones as the entire process is guided by the built in smart timer. These optimized brush features ensure efficient teeth/gum cleaning that leaves nothing to guesswork. Significantly improves the efficiency and quality of brushing with a feeling of freshness. This innovation “Embrace Total Tooth” is next best thing for dental care after the introduction of the electric power toothbrush.

Fits Philips Sonicare™Snap-On Handles

We have designed the Embrace Totaltooth head to work with Sonicare™ Snap-On handles.


Sonicare Snap-On Head Handle
  • DiamondClean
  • HealthyWhite
  • EasyClean
  • FlexCare
  • FlexCare+